Blog » Imagine Communications

Creative thoughts by Imagine's Partner and Creative Director, Alex Raffi.

A marketing guy shows you how to make an arrow

February 5, 2020

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build an arrow, marketing campaigns, marketing guy

Find a stick that represents the message you are sending to the target. The shaft of your arrow should be made from a suitable stick or branch that is representative of the best qualities of the maker. You want a piece of wood that is light, yet sturdy, and as straight as possible. A simpler…

Wrapping up 2019

December 11, 2019

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Imagine Communications, Nadia Zerka

2019, 2020, end of the year, Home Alone, Imagine Communications, Nadia Zerka, organization

Back in 2014, I shared a list of things to do to prepare for the end of the year/new year. Five years seems like a good time to update that list, so here you go! Purge, purge, purge – OK, this one was at the top of list last time because it still holds true.…

Welcome, Amanda!

December 6, 2019

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Amanda Farrar, Imagine Communications

Imagine Communications, New hire, welcome

Last month, Amanda Farrar joined the Imagine family as a member of the client services team. Get to know her in the Q & A below and say “hi” in the comments! What is your official title/role with Imagine? Account Director/Copywriter. What is your hometown? Dallas, Texas How did you come to work at Imagine?…

Do you understand your company culture?

October 31, 2019

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Alex Raffi, Business Tips & Lessons

Alex Raffi, Company culture

Company Culture is the personality of your business. Every business has its own unique company culture. Each has different characteristics and patterns of operation that affect the internal processes and external perceptions. A company’s culture affects the feeling and behavior of the organization’s employees more so than its principals, although the principals are ultimately responsible for…

Introducing Imagine’s Client Website Dashboards!

October 23, 2019

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Imagine Communications

Our Client Website Dashboard combines three key tools of website success: web maintenance, analytics and security reports. The dashboard allows you to view these three vital services in one user-friendly interface specifically crafted for your site. Web Maintenance Analytics Security Reports Website maintenance is essential for the functionality and vulnerability of your site before and…

Moments of Discovery

October 16, 2019

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Alex Raffi, Lessons Learned

Alex Raffi, moments of discovery

I had a chance recently to speak to people about storytelling. The best stories are either true or inspired by truth. Whenever I’m invited to talk about creativity, I always bring up the importance of becoming aware of our moments of discovery. We tend to gloss over them. Those are moments when you are moved…

PSA from your customer: Love your business; don’t devalue your brand

October 8, 2019

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Business Tips & Lessons, Marketing, Meagan McCall

branding, graphic design, marketing, website

I’m a customer. I buy things. I know the struggle of wanting to save a few bucks by shopping around. But, unlike some consumers, I understand the cheapest option is not always the best. There is an amount of quality you sacrifice when you only look for the cheapest option. Same goes for marketing. Websites,…

3 Website Data Tools That Can Help Improve Your Marketing Strategy

October 1, 2019

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Imagine Communications

One of the most effective ways for a business to gather data nowadays is through its website. They have become an essential part of the customer journey, so much so that if you don’t have a website there is a chance a customer may perceive you as sketchy or not worth their time. So, since…

By the way, Y-O-U apostrophe R-E means ‘you are,’ Y-O-U-R means ‘your’

September 25, 2019

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Imagine Communications, Tiffannie Bond

friend's 25th anniversary, Grammar, Tiffannie Bond, YOU, YOU'RE

Ross Gellar from “Friends” had his faults, but I have to agree with his grammar. I see “you’re” and “your” used incorrectly all the time, and sometimes, I feel like saying exactly what he said to Rachel in this clip. My best tip: if you are one to incorrectly switch up the two, say it…

Sign me up

September 19, 2019

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Marketing, Nadia Zerka

I saw the sign, marketing, Nadia Zerka, signage, signs

I had a meeting with a company last week that I found in a seemingly old-fashioned manner – its sign. Yup. In an age of digital marketing, my eyes were drawn to a bright, stationary sign on the side of the road that stated who the company was and what they did – quickly. I…

A marketing guy shows you how to make an arrow

Wrapping up 2019

Welcome, Amanda!

Do you understand your company culture?

Introducing Imagine’s Client Website Dashboards!

Moments of Discovery

PSA from your customer: Love your business; don’t devalue your brand

3 Website Data Tools That Can Help Improve Your Marketing Strategy

By the way, Y-O-U apostrophe R-E means ‘you are,’ Y-O-U-R means ‘your’

Sign me up

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