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Introducing Imagine’s Client Website Dashboards!

October 23, 2019

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Our Client Website Dashboard combines three key tools of website success: web maintenance, analytics and security reports. The dashboard allows you to view these three vital services in one user-friendly interface specifically crafted for your site. Web Maintenance Analytics Security Reports Website maintenance is essential for the functionality and vulnerability of your site before and…

Moments of Discovery

October 16, 2019

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Alex Raffi, Lessons Learned

Alex Raffi, moments of discovery

I had a chance recently to speak to people about storytelling. The best stories are either true or inspired by truth. Whenever I’m invited to talk about creativity, I always bring up the importance of becoming aware of our moments of discovery. We tend to gloss over them. Those are moments when you are moved…

PSA from your customer: Love your business; don’t devalue your brand

October 8, 2019

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Business Tips & Lessons, Marketing, Meagan McCall

branding, graphic design, marketing, website

I’m a customer. I buy things. I know the struggle of wanting to save a few bucks by shopping around. But, unlike some consumers, I understand the cheapest option is not always the best. There is an amount of quality you sacrifice when you only look for the cheapest option. Same goes for marketing. Websites,…

3 Website Data Tools That Can Help Improve Your Marketing Strategy

October 1, 2019

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Imagine Communications

One of the most effective ways for a business to gather data nowadays is through its website. They have become an essential part of the customer journey, so much so that if you don’t have a website there is a chance a customer may perceive you as sketchy or not worth their time. So, since…

By the way, Y-O-U apostrophe R-E means ‘you are,’ Y-O-U-R means ‘your’

September 25, 2019

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Imagine Communications, Tiffannie Bond

friend's 25th anniversary, Grammar, Tiffannie Bond, YOU, YOU'RE

Ross Gellar from “Friends” had his faults, but I have to agree with his grammar. I see “you’re” and “your” used incorrectly all the time, and sometimes, I feel like saying exactly what he said to Rachel in this clip. My best tip: if you are one to incorrectly switch up the two, say it…

Sign me up

September 19, 2019

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Marketing, Nadia Zerka

I saw the sign, marketing, Nadia Zerka, signage, signs

I had a meeting with a company last week that I found in a seemingly old-fashioned manner – its sign. Yup. In an age of digital marketing, my eyes were drawn to a bright, stationary sign on the side of the road that stated who the company was and what they did – quickly. I…

When your agency needs an agency

September 12, 2019

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Account Managment, Business Tips & Lessons, Nadia Zerka

account management, ad agency, agency partners, business lessons, Nadia Zerka, working with other agencies

I know it may be hard to believe, but here at Imagine, there are some aspects of marketing that we don’t do often enough to excel in. When that happens, we partner with other agencies to provide our clients with the services they need to meet their goals. For example, if a client needs some…

BRAINSTORMING

August 6, 2019

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Alex Raffi, Business Tips & Lessons, Creativity in Business

Alex Raffi, Brainstorming

Over the years, I’ve been part of more brainstorming meetings than I can count. And in that time, I’ve seen many different kinds of techniques and strategies used to get to a solution. I’ve come to believe that the most critical moment in the brainstorm is the launch of the meeting. There are many ways…

Resolution Matters: What is DPI and why do I need to know?

July 29, 2019

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Graphic Design, Meagan McCall, Photography

graphic design, Meagan McCall, Photo Resolution, photography, Pixels Per Inch, PPI, Print Advertising

Picture this: you’ve been looking at the numbers for your company and feel like you could benefit from some advertising. There’s a photo on your website you’ve always liked and know that you definitely want it in this ad. So, you come up with a market to target, buy a full-page space in a magazine,…

Location, location, location

July 1, 2019

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Advertising, Nadia Zerka, Social Media

advertising, Blogs, geotagging, HubSpot, Instagram ads, location, location based marketing, Nadia Zerka, social media, social media ads, Sprout social

Instagram is my personal favorite social media platform. I spend far too much time on it. And because of my frequent use and the fact that our phones are always listening, I get targeted with a lot of specific, relevant ads. And when one piques my interest enough for me to view the profile or…

Introducing Imagine’s Client Website Dashboards!

Moments of Discovery

PSA from your customer: Love your business; don’t devalue your brand

3 Website Data Tools That Can Help Improve Your Marketing Strategy

By the way, Y-O-U apostrophe R-E means ‘you are,’ Y-O-U-R means ‘your’

Sign me up

When your agency needs an agency

BRAINSTORMING

Resolution Matters: What is DPI and why do I need to know?

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