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There’s more than one “I” in Imagine

imagine2017
Advertising, Imagine Communications, Nadia Zerka, Tiffannie Bond
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If you’ve been following Imagine Communications for a while, you may have noticed that we do not operate like a stereotypical marketing firm or advertising agency. Long hours and inflated egos are replaced with flexibility and a true team approach. In a team meeting last month, we were discussing the CEO of Coinbase’s claim the…
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Group of diverse young volunteers looking at camera, holding card with lettering

The Joy Cart

imagine2017
Business Tips & Lessons, Tiffannie Bond
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During this recent surge in the pandemic, a family member was admitted to the hospital through the emergency room at Mayo Clinic in Phoenix. It was busy. Hospital staff didn’t have enough rooms, so they were using a recovery area in order to treat patients who were COVID-19 negative. I overheard a manager encouraging the…
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WWTLD: What Would Ted Lasso Do?

imagine2017
Creativity in Business, Lessons Learned, Tiffannie Bond
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It was a Friday evening, and my husband had had a particularly difficult work week. He was salty, to say the least, and after hearing an irreverent interview with Brendan Hunt, writer and co-creator of “Ted Lasso,” I suggested the 35-minute comedy may be something to pull him out of his doldrums. I like being…
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Fonts matter

imagine2017
Tiffannie Bond
I recently received an email written in a bright color and the Comic Sans font, and I was surprised at my negative reaction. As far as business emails go — as well as my go-to Word default — Times New Roman, size 12, is my jam. I blame it on my journalism roots. Arial isn’t…
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You don’t have to be a grammar nerd to spell it right

imagine2017
Business Tips & Lessons, Tiffannie Bond
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Anyone who has been in the office with me has heard me say, “Grammar saves lives!” While it’s partially a joke, there is meaning behind it. Now, I’m not saying everyone has to be a hardcore grammar nerd. The litany of rules about when to use commas, semicolons or em-dashes isn’t for everyone. But spelling…
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By the way, Y-O-U apostrophe R-E means ‘you are,’ Y-O-U-R means ‘your’

imagine2017
Imagine Communications, Tiffannie Bond
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Ross Gellar from “Friends” had his faults, but I have to agree with his grammar. I see “you’re” and “your” used incorrectly all the time, and sometimes, I feel like saying exactly what he said to Rachel in this clip. My best tip: if you are one to incorrectly switch up the two, say it…
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Read this blog written by our Public Relations Director/Photographer, Tiffannie Bond.

From one Vegas native to another

imagine2017
Imagine Communications, Tiffannie Bond
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1 Comment
Dear Vegas Golden Knights, Here we are, the Stanley Cup Playoffs. And – although I’d be ecstatic if you won the trophy – I’m OK if you don’t, because you’ve already given this second-generation native a great gift. You shined a light on something I’ve known since I was 5 years old and watched this…
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Going viral

imagine2017
, Tiffannie Bond
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One of the definitions of “viral” – well, at least that pertains to what I’m about to write – is “quickly and widely spread or popularized especially by person-to-person electronic communication.” I hear about videos or photos “going viral” on “The Today Show” and referred to in casual conversation, but it’s always something that has…
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