Van the Man.

A few months ago, I read an interview in Time magazine with the Irish rock legend, Van Morrison. On my personal top ten song list, Morrison would be represented at least once. (Along with the Beatles, Stones, Doors, Springsteen, Petty, Seger, Young and Dylan, in case you’re wondering). He’s a notorious recluse, so any sighting…
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Knowing Pop Culture Can Pay!

One of my favorite television shows is Family Guy. From a consumer’s standpoint, the show plain cracks me up. I enjoy its irreverent nature, political commentary and downright silliness. I dig the obscure references to William Shatner’s rendition of Rocketman,Maude and School House Rock. I can’t even count how many times I’ve been watching and…
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I was naïve too

Five years ago I lived in a different country that appeared to understand the purpose and basic concepts of marketing and media relations. Here in the U.S., consumers understand commercials on television, they tune into the straight-forward meanings of magazine ads and they run to the nearest Starbucks to purchase the latest offer after seeing…
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A Tale of Two Burger Joints

Anyone here at the office will tell you how much I love cheeseburgers. They are nature’s perfect meal, with all of the basic food groups in one convenient package: fat, grease, ketchup, flavor. While I’m always in search of the greatest cheeseburger in the world, I do have about half-a-dozen go-to places that never let…
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