This was a blog written by our very own Senior Designer, Julie Varley.

Five important ways to maintain your website

Congratulations, you are officially a website owner! Now that you’re feeling extra excited and proud about your new online identity, we don’t want you to forget some key steps that result in keeping your new website properly functioning. Yes, owning a website comes with some maintenance responsibilities just like owning a car. Visual Check –…
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Going viral

One of the definitions of “viral” – well, at least that pertains to what I’m about to write – is “quickly and widely spread or popularized especially by person-to-person electronic communication.” I hear about videos or photos “going viral” on “The Today Show” and referred to in casual conversation, but it’s always something that has…
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Living your brand

Let’s go to the mall! I want to share an experience I had while shopping. You walk in one store and they ignore you. You’re left to your own devices as you try to navigate the different product offerings and decide what, if anything, is best for you. Meanwhile the staff continues their conversations amongst…
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The Value of Outside Interests

Many times throughout my career, I’ve heard other business owners complain about their employees doing things on the side. They feel it causes them to lose focus and energy. Put another way, in return for a paycheck, they get to own them 24/7. That’s an unenlightened attitude, perhaps a holdover from the “Mad Men” era.…
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Instagram success

Social media success comes in all shapes

I recently attended the tail end of Premiere Orlando, one of the larger hair and beauty industry shows of the year. While I was there, I kept overhearing (okay, eavesdropping on) snippets of conversations from hairdressers about social media. There seemed to be two schools of thought: those who use it well and those who…
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