Hallmark marketing campaign loves each one of “us”

Over the years, I’ve commonly heard Valentine’s Day called a “Hallmark holiday,” meant to sell cards, flowers, candy and dust-collecting stuffed animals. However, this year, Hallmark released a campaign I can get behind. In fact, I actually wish they had expanded on it. The essence of the campaign is, instead of saying “I love you,”…
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There’s not one time of year for a Warm Fuzzy

Nearly every summer since I was 14, I’ve attended Leadership Camp at Camp Lee Canyon. I started as a participant and moved on to become youth staff, a trainer, an assistant camp director and adult staff. During those years one thing has remained constant – the Warm Fuzzy Board. Long before e-mail, text messages and…
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Murphy’s Law: “If anything can go wrong, it will”

Weddings are a perfect example of Murphy’s Law: “If anything can go wrong, it will” During the last year, I’ve been an active participant and friend to two wedding parties. Other than the month they occurred and a couple minor details, the one thing they had in common was Murphy’s Law: “If anything can go…
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