Social media tip: Make news relevant to you

Facebook and Twitter feeds are sharing the “news” today that Hello Kitty is not a cat. Considering Hello Kitty’s longtime presence among kids and tweens of past and current generations (in America since 1976), the news traveled fast. In response to all of the commotion, Peanuts Worldwide threw itself into the mix by posting to…

How much does this all cost?

“How much does this all cost?” That’s one of the most frequently asked questions in a potential client meeting or casual conversation about what we do. And the answer is almost always the same. “As much as you can afford to spend.” You see, there is no magic number on how much to spend on…

Facebook stock decline proves goodwill important to companies’ long-term success

I don’t know anyone who really likes Facebook. Sure, it has close to a billion users who enjoy connecting with old and new friends alike. But I’m talking about the company itself. I think most of us use the service grudgingly, mainly because it’s the best available option. But just wait until something better comes…
Menu